Recent Blogs

October 11th, 2023 9:16 AM UTC

Basketball in India has had a relatively modest history compared to cricket. It first gained popularity in the mid-20th century when the sport was introduced in schools and colleges. The Basketball Federation of India (BFI) was established in 1934, and India even competed in basketball at the 1936 Olympics in Berlin. However, it wasn't until the 1980s that the sport began to make strides in the country. Despite these early efforts, the popularity of basketball in India remained relatively low compared to other sports. But that has been changing rapidly in recent years, thanks in large part to the Indian Basketball League.

October 11th, 2023 8:56 AM UTC

The NBA is considered one of the greatest premier leagues in the world.The NBA has often been referred to as the entertainment marketing revolution in the history of sports. The National Basketball Association (NBA) has conquered the hearts of millions around the world with its fast-paced, high-flying action. While basketball may not be the first sport that comes to mind when you think of India, the NBA's presence in the country has been steadily growing, leaving a lasting impact and opening up a world of opportunities. In this blog, we'll explore how the NBA has made its mark in India and the potential it holds for the future.

October 10th, 2023 7:15 AM UTC

In a nation where cricket has reigned supreme for decades, a new sporting phenomenon is quietly but steadily making its presence felt. Basketball, once considered a niche sport in India, is now experiencing a remarkable surge in popularity. The rise of basketball in India is not just a coincidence; it's a testament to the relentless efforts of players, coaches, and organisations to make this high-octane sport a part of the Indian sporting fabric. From humble beginnings to a growing phenomenon, let's explore the factors contributing to the surging popularity of basketball in India.